GRAPHIC DESIGNER
This rebrand explored a softer, more emotional vision of the Winter Olympics—shifting focus from competition to human connection. Inspired by the mountains that hosted the Games, the final logo balanced simplicity with movement. A gentle palette of pink, yellow, and pale blue conveyed warmth, peace, and inclusivity across all applications, creating a cohesive and contemporary identity. The project highlighted how color and tone could redefine perception and emotion in branding.
Motion
Posters
Presentation